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Anuncian segunda edición de los World Media Awards

November 15, 2016

Lee masos organizadores de los premios que celebran la efectividad de la publicidad de contenidos en múltiples plataformas buscan extender la participación en América Latina. World Media Group anunció que...

Time Inc’s Rupert Turnbull: ‘We haven’t made it easy enough for advertisers’

November 14, 2016

Thought Leadership

Time Inc’s vice president EMEA Rupert Turnbull tells M&M Global why he believes brands are returning to a conversation about context. Content is everywhere; it is the buzzword at the...

World Media Awards to return for a second year

November 8, 2016

The World Media Awards (WMA), established by the World Media Group to celebrate the best in international content-driven advertising, is to return for a second year. Launched last year, the...

World Media Awards – for International Content-Driven Advertising – Launch for Second Year

November 8, 2016

London, Tuesday 8th November, 2016: The World Media Group has today announced that the World Media Awards (WMAs) will be back for a second year in 2017 following the success...

ConnectIreland wins Fdi and Economic Development Award

March 24, 2016

ConnectIreland are celebrating this week after they won the coveted Foreign Direct Investment and Economic Development category at the prestigious World Media Awards in London on Wednesday.

Making right connections

March 24, 2016

ConnectIreland, a jobs for Ireland programme dreamed up in the teeth of the recession, has been recognised by the World Media Awards, winning a gong alongside global brands like Lexus,...

How London & Partners’ ‘once-in-a-lifetime’ trip idea set the bar for tourism ads

March 24, 2016

The big success story from last night’s (16 March) inaugural World Media Awards was London & Partners’ ‘Official Guest of Honour’. The promotional body for the UK capital walked away...

Land Rover MENA wins overall automotive honour at World Media Awards

March 24, 2016

Dubai: Land Rover MENA was selected as the overall winner in the automotive category at the World Media Awards held last night in London. The luxury SUV manufacturer was honoured...

London & Partners Wins Top Prize at Inaugural World Media Awards 2016

March 24, 2016

The winners of the first annual World Media Awards were announced last night at an exclusive VIP event held at The Ham Yard Hotel in London. The World Media Awards,...

London & Partners scoops Grand Prix at inaugural World Media Awards

March 23, 2016

London & Partners, the promotional body for the UK capital, took the top prize at last night’s (16 march) inaugural World Media Awards. Senior figures from the international media industry...

The World Media Awards 2016 Shortlist

February 17, 2016

Awards

World Media Awards Automotive Brand Entry Title Leading Agency Bentley Championing Extraordinary Women PHD International Landrover My Land MEC MENA (credits to Wunderman MENA) Lexus Striking Angles ZenithOptimedia International Renault...

Four questions to answer before creating and distributing content

February 11, 2016

Top Tips

Content is the most elastic word currently in use across the industry. It is used with increased frequency but with an inverse sense of clarity regarding its definition. Alex Altman,...

3 key learnings from developing global content-driven marketing campaigns

February 3, 2016

Top Tips

So the deadline has passed and all of the entries are now in for the first World Media Awards. Thanks to all of you who have entered in our inaugural...

The lowdown on creating award-winning content campaigns

January 26, 2016

Top Tips

Content. It’s a small word for a massively important element of marketing that has been embraced by advertisers and publishers alike. Read the full article by Belinda Baker, outlining the...

Q&As with the World Media Awards’ Judges

January 10, 2016

Interview

The World Media Awards is incredibly privileged to have a panel of judges at the top of their game and from an enviable array of advertisers, agencies and media owners....

Deutsche Telekom’s Gerhard Louw: Go ‘one level deeper’ to succeed with international ads

December 17, 2015

Gerhard Louw, one of the client judges at the World Media Awards has been interviewed by M&M Global and outlines his tips for succeeding with international advertising campaigns. Over the...

Is content the advertiser’s attention-seeking saviour?

December 10, 2015

Thought Leadership

Attention is fast emerging as the most valuable marketing currency – if your consumers pay attention, then you are winning. Simple and obvious, but how to earn attention? Welcome a...

Why Content-Driven Advertising Needs Its Own Industry Awards

December 1, 2015

Thought Leadership

According to multiple studies including a report released early in 2015 by advertising insight firm ALF, ‘content’ was the area that most marketers expected to invest more in this year,...

The Economist’s Nicolas Sennegon: ‘We need a collective response to problems like viewability

November 20, 2015

Thought Leadership

International media has reached a crossroads, argues The Economist Group’s global managing director and chief revenue officer Nicolas Sennegon. Gone are the days of pushing print over broadcast channels, and...

New ‘World Media Awards’ Are First to Celebrate International Content-driven Advertising

November 10, 2015

London, 10th November, 2015: The World Media Group* is today launching the World Media Awards – the first ever global media industry Awards to celebrate the best in content-driven communications...

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The #WMAwards22 shortlist has been announced!

Travel & Tourism Category;

Many Brands Make Light Work - Collaboratively Building Scotland's Brand At COP26
Brand: Brand Scotland
Entered by: @caratuk

Discover The Originals
Brand: @visitsweden
Entered by: @MindshareSWE

Cont.../

The #WMAwards22 shortlist has been announced!

Technology & Telecoms Category;

Project Futureproof: From GenZ For GenZ
Brand: @deutschetelekom
Entered by: @MindshareDE

Creating Sustainably
Brand: @Samsung
Entered by: T Brand, the content studio of @nytimes Advertising

Cont../

The #WMAwards22 shortlist has been announced!

Social Good Category;

FootballCan 2041
Brand: @santander_es
Entered by: @ArenaMedia & @HavasSpain

State Of Black Entrepreneurship
Brand: @ForbesTheCultur
Entered by: @Forbes

Cont.../

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