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Making Content-Driven Marketing that People care About

November 26, 2020

Thought Leadership

Alex Delamain of The Economist and World Media Group explains how partnering with respected journalistic brands can deliver engagement, not just reach. As SVP, global client partner at The Economist...

US Elections webinar – Key Take Outs: The implications of a Biden presidency for businesses around the world

November 11, 2020

Key Takeouts

Across the globe, people have been on tenterhooks watching the US election play out. While Joe Biden was finally declared winner on Saturday, his battle for power may just be...

Gordana Buccisano – My vision as new Chair of the World Media Group: plan for the future but prepare for the now

November 6, 2020

Thought Leadership

As I take over the reins as Chair of the World Media Group, an alliance of leading international media organisations, my first task is a challenging one: to help formulate our...

Gordana Buccisano Appointed as Chair of the World Media Group

October 28, 2020

WMG News

Gordana Buccisano Appointed as Chair of the World Media Group Havas Media EVP Picks Up the Baton from Wavermaker’s Alex Altman  The World Media Group has announced the appointment of...

Experts Share Top Tips for Creating an Award-Winning Campaign

October 9, 2020

Awards, Top Tips

Yesterday, members of the World Media Awards judging panel and the creators of this year’s Grand Prix winning entry for Sonos came together for our Awards Masterclass to discuss what...

Interview with Johan Jervoe, CMO, UBS, the winner of this year’s World Media Award for Content Leadership & Innovation

September 19, 2020

Awards, Interview

Now lockdown measures have been loosened and consumers are hungry to return to ‘normal’ life, is this the right time to invest more heavily in marketing? And if so, are...

Judges Like the Sound of Sonos’s Campaign at the 2020 World Media Awards

September 10, 2020

Awards

‘Brilliant Sound at Intersections of Culture and Cool’ Wins this Year’s Grand Prix London, Thursday 10th September 2020 – The World Media Group is pleased to announce the winners of...

Jurors Come Together on Zoom for the WMA2020 Virtual Judging Day

September 4, 2020

Awards

Yesterday was the Judging Day for the fifth annual World Media Awards and, as you might expect, 2020 was unlike any other year. Our team of international judges, led by...

Why content marketers must look beyond traditional KPIs

July 21, 2020

Thought Leadership

When audiences are likely to judge a campaign based on factors such as interest, tone, integrity, accuracy, relevance and credibility when deciding whether to engage or not, are traditional KPIs...

Key Take Outs: Rebooting your brand/business in the post Covid-19 world

June 8, 2020

Key Takeouts

Rebooting your brand / business in the post Covid-19 world As businesses plan for life after Covid-19, a crisis with no precedent, how do they approach a world challenged by...

3rd webinar: Rebooting your brand/business in the post COVID-19 world

June 3, 2020

Key Takeouts

A really fascinating webinar took place today by The World Media Group.  Our highly esteemed panel held a thought-provoking discussion about how you build/rebuild brand equity through a period of...

Key Take Outs: Editors’ Perspectives: How global leaders are responding to the COVID-19 crisis

May 11, 2020

Key Takeouts

World Media Group Editors’ Perspectives: How Global Leaders are responding to Covid-19 - Key Take Outs Five months after the first cases of Covid-19 were reported, there is hope that...

2nd Webinar – Editors’ Perspectives: How different parts of the world are responding to the pandemic and life beyond

May 5, 2020

Key Takeouts

A really interesting and thought-provoking webinar took place today by The World Media Group.  Our highly knowledgeable panel held a fascinating discussion about how different parts of the globe are...

Cause and Effect: How global media brands can engage audiences for action around climate change

April 22, 2020

Thought Leadership

By Katya Ionova, Creative Director, UK & EMEA, Business Insider - Member of the World Media Group With the COVID-19 pandemic presenting an existential threat to many areas of economic activity...

Key Take Outs: Working with Trusted Media in Times of Crisis

April 2, 2020

Key Takeouts

Advertising and the COVID-19 Pandemic: Working with Trusted Media in Times of Crisis: Brand safety is always high on the agenda for advertisers, but what does this mean in the...

Webinar – Working with Trusted Media in Times of Crisis – Final thoughts from the panel

April 1, 2020

Key Takeouts

Here is a wonderful section captured at the end of the WMG webinar when each of the panellists shared their very personal views on what has surprised them the most...

UBS CMO Johan Jervoe Wins This Year’s ‘Content Leadership & Innovation Award’ as the World Media Awards 2020 Shortlist is Announced

March 12, 2020

Awards

UBS CMO Johan Jervoe Wins This Year’s ‘Content Leadership & Innovation Award’ as the World Media Awards 2020 Shortlist is Announced London, Thursday 12th March: The World Media Group*has announced...

Journalism 2020: The Rise of Populism KEY TAKEAWAYS

February 17, 2020

Key Takeouts

Fake news surrounds us. To an extent, it always has: propaganda, misinformation and lies are as old as language itself. But the rise of technology, the power and influence wielded...

2020 World Media Awards Submissions Deadline Extended to Thursday 13th February

February 6, 2020

Awards

Winners of Each Category to Receive a Worldwide Advertising Campaign Valued at €650k+ London, Thursday 6th February, 2020: The World Media Group,a strategic alliance of the world’s leading media brands, has...

Marketers Expect Content-Driven Campaigns to Increase in 2020

January 30, 2020

Awards, Research

Article by Amy He  |  Jan 27, 2020  | EMarketer Marketers predicted that they will use more content-driven campaigns and audio and emerging formats in 2020, according to new research from World Media Group....

Our Tweets

The 2022 World Media Awards are now open for entries! The only truly global awards designed to celebrate the very best in cross-platform, cross-border, content-led advertising.

For full details on how to enter, categories etc, go to;

https://t.co/k3LiWnlm6X

#WMAwards22

We know your time is precious but we want to hear from you! The annual World Media Awards Survey aims to provide a snapshot of how you are using content & with what objectives & KPIs. If you have a few minutes to spare you can take part here;

https://t.co/vef1lMGoFf

#WMAwards22

We know your time is precious but we want to hear from you! The annual World Media Awards Survey aims to provide a snapshot of how you are using content & with what objectives & KPIs. If you have a few minutes to spare you can take part here;

https://t.co/vef1lMGoFf

#WMAwards22

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