Entry Deadline - 20th May
The World Media Awards celebrate the creativity and effectiveness of cross-platform, cross-border, content-driven advertising. The list of winners of the World Media Awards include many of the world’s leading brands, and winning agencies benefit from the recognition of the Awards by the WARC Media 100 Rankings.
You are invited to enter bold, influential strategies engaging international, influential audiences across nine CATEGORIES: Automotive; Brand & Media Owner Partnership; Corporate Influencer; Financial Services; Luxury & Lifestyle; Media & Entertainment; Travel & Tourism; Technology & Telecoms; and, new for 2021, the World Media Award for Social Good.
The World Media Award winners are chosen by our independent jury, comprising media, content, and brand leaders from across the globe. The members of the World Media Group will also nominate the individual winner of the Content Leadership & Innovation Award.
To qualify to win a World Media Award, your work must have been implemented between January 2020 and March 2021. Your campaign must also have intentionally targeted three or more countries, and – whilst social reach and engagement will of course be important – your strategy must have included a paid media element.
TOP tips on how to make your entry stand out
Take a look at our top tips on how to craft an award winning World Media Award entry.
How to write a winning entry
Four reasons to enter:
- Demonstrate your capability to deliver great ideas for advertisers with multinational budgets
- Have your work judged by an international, independent jury of advertising clients, agency experts, and content specialists
- See your work celebrated in an advertising campaign celebrating the winners valued at more than €650K, published by the World Media Group’s leading international brands
- Agencies winning a World Media Award will receive recognition for this within the WARC Media 100 Rankings
To qualify to win a World Media Award, your work must have been implemented between January 2020 and March 2021. You campaign must also have intentionally targeted three or more countries, and – whilst social reach and engagement will of course be important – your strategy must have included a paid media element.
28 January 2021
Open for entries
23 March 2021
How To Write A Winning Entry: Virtual Workshop
20 May 2021
Deadline for entries
29 June 2021
22 July 2021
Content Leader Award Winner announced
9 September 2021
The World Media Awards Reception:
To read the category descriptions please click on images.
How do you see The Future for Global Content-Led Marketing?
The WHAT’S NEXT FOR CONTENT MARKETING survey has revealed an optimistic outlook for content marketing – whilst advertising and communications budgets have clearly been negatively impacted by the crises of 2020, a higher number of advertisers expect the proportion of budget allocated to content-led communication to increase in 2021 versus those who experienced an increase in 2020.
Here’s just some of the other key findings…
- Agencies, communications consultants, and media owners agreed that trusted media channels would be the preferred channel to share or amplify brand storytelling
- Half of all our respondents are investing in more trusted media environments to ensure brand safety
- 84% believe that brands should align with social issues and messaging
``This is a fantastic win for us and the fact that we were nominated in this category that celebrates media brand partnerships with clients means a lot to us because we put all of our focus on client relationships.``
“It was really tough competition, there are some really amazing financial services brands up there, but it was really a team effort with EI and the Economist all working together, so congratulations to everybody that’s been involved in this,”
“There was some great competition, it’s all very exciting. . It’s a huge, highly respected, loved sport around the world and to try and transform it and make it fit for fans is a really exciting challenge. It’s great to see the recognition for what we’ve been doing for the last 5 months.”
“I think it’s a great recognition from the industry, from our peers, of the value of what we bought to Siemens.``
“Winning a World Media Award is particularly significant. What was crucial for us was to uncover those really unique stories. Travel and tourism can be quite saturated so we had to dig deep to find stories that are as unique as our audience.``
“I think the value of the World Media Group Awards is that it brings together all of these reputable publications and it allows brands like ours to determine where is the quality.``