What we do
- Create platforms to demonstrate the value of trusted journalism to advertisers and marketers.
- Support initiatives to measure the impact of premium news environments, and the audiences they reach, on marketing campaigns.
- Celebrate and promote excellence in international content marketing and advertising.
- Share best practices for the benefit of members and media professionals

Events and Webinars
A healthy, diverse, robust, innovative creative media community benefits everyone, and the WMG has a role to play in cultivating this. Our events focus on critical conversations within the industry and the broader business world. Whether in London, Cannes, New York, or online, they aim to inspire and engage advertisers with the value of quality media partners..
We are uniquely positioned to bring publisher perspectives together on behalf of the advertising community at these events, providing education and insight in a relaxed and informal environment.
The Media Navigators Podcast Series
Our podcast series eavesdrops on fascinating conversations between a diverse range of industry luminaries on topical issues that keep them up at night. Listen on Spotify or wherever you get your podcasts..
World Media Awards
The World Media Awards celebrate the creativity and effectiveness of cross platform, cross border, content-driven advertising. The awards celebration is an exclusive event at The Ham Yard Hotel in London. Find out more »
Thought Leadership
We work with our members to author insightful articles focusing on newsworthy topics on behalf of the World Media Group and we publish in-depth reports from our Smart Events and Webinars. To stay up-to-date with on our most recent work, follow us on Linkedin.
Engagement / Insight
The World Media Group supports initiatives to measure the impact of premium news environments, and the audiences they reach, on marketing campaigns. This includes supporting The Future of News initiative and other research projects.
How we work
The World Media Group is a members association and leadership roles are rotated through the group. The current officers are:
World Media Group Officers
Joint President Emma Winchurch-Beale, Head of Growth Partnerships, UK & Europe, Economist Impact
Joint President Samantha Adams, VP, Advertising Sales, Western Europe, BBC News
Non Executive Chair Nigel Robinson, Managing Partner, Essence MediaCom
Chief Executive Jamie Credland
Chair Belinda Barker
Content Manager Charlotte Panther
Marketing Executive Isabel Tabraham