Working with Media in Times of Crisis – Opinion Piece by Denise Turner, Newsworks
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Working with media in times of crisis Insight director Denise Turner writes about how trusted brands should operate in the new media environment. Earlier this week I was delighted to...
Key Take Outs: Working with Trusted Media in Times of Crisis
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Advertising and the COVID-19 Pandemic: Working with Trusted Media in Times of Crisis: Brand safety is always high on the agenda for advertisers, but what does this mean in the...
Webinar – Working with Trusted Media in Times of Crisis – Final thoughts from the panel
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Here is a wonderful section captured at the end of the WMG webinar when each of the panellists shared their very personal views on what has surprised them the most...
UBS CMO Johan Jervoe Wins This Year’s ‘Content Leadership & Innovation Award’ as the World Media Awards 2020 Shortlist is Announced
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UBS CMO Johan Jervoe Wins This Year’s ‘Content Leadership & Innovation Award’ as the World Media Awards 2020 Shortlist is Announced London, Thursday 12th March: The World Media Group*has announced...
Journalism 2020: The Rise of Populism KEY TAKEAWAYS
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Fake news surrounds us. To an extent, it always has: propaganda, misinformation and lies are as old as language itself. But the rise of technology, the power and influence wielded...
2020 World Media Awards Submissions Deadline Extended to Thursday 13th February
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Winners of Each Category to Receive a Worldwide Advertising Campaign Valued at €650k+ London, Thursday 6th February, 2020: The World Media Group,a strategic alliance of the world’s leading media brands, has...
Marketers Expect Content-Driven Campaigns to Increase in 2020
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Article by Amy He | Jan 27, 2020 | EMarketer Marketers predicted that they will use more content-driven campaigns and audio and emerging formats in 2020, according to new research from World Media Group....
Survey results in the news
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The Future Of Content-Led Marketing Around The World Report In the News Marketers Expect More Content-Driven Campaigns in 2020 - Edgy Marketers Expect Content-Driven Campaigns to Increase in 2020 -...
Interview with Christine von Hörde, International Media Management, Audi
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Belinda - Why is benchmarking and celebrating great international advertising strategies essential for the success of the industry as a whole? Christine - Identifying best practice and identifying what makes...
WMG Davos Diary – Key Takeaways from WEF 2020
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Many World Media Group members were at the World Economic Forum in Davos last week to discuss the global, regional and industry issues affecting business leaders today. Here are some...