DEEP STATE Outfoxes the Competition to Win the Top Prize at the 2019 World Media Awards
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The Impact of Voice & Sound: The Audio Web is still in the 90s
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The Impact of Voice & Sound : the audio web is still in the 90s The audio internet, whether that’s voice-activated devices powered by machine learning AI or journalistic...
More Than Just an Ego Boost: Awards Can Be a Serious Benchmark for the Industry
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It’s awards season again and as the headlines from the Golden Globes, Oscars and Brits begin to fade, the spotlight is on an array of awards across the marketing industry....
The Adaptation and Reinvention of Journalism
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Alex Delamain, President of the World Media Group (WMG) and SVP, Head of Client Sales and Services at The Economist, reports back on the key themes from the WMG ‘Journalism...
What do you think your next job will be? If you’re aged over 40 and work in media or advertising then it might be safer to be thinking about your next career, writes Arif Durrani
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“Having a diverse, more representative workforce is one of the biggest challenges we face, as we need an industry that will reflect the UK in the future,” says Karen Fraser,...
International advertising is dead, long live international advertising
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Once upon a time, international advertising could fairly be accused of being unexciting, needing to appeal to a broad target market and so lacking the great ideas that local campaigns...
Interview with Brodie Reid
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Brodie Reid, Global Manager for Brand & Content for Tourism New Zealand, will be joining our panel of esteemed jurors for the 2019 World Media Awards. We caught up with...
Interview with Isabelle Lefebvre
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We asked Isabelle Lefebvre, Managing Director Global Clients for Zenith Paris, what she considered to be the key factors for success in an international content-led marketing campaign. Isabelle will join...
The World Media Group announces the appointment of its Non-Executive Chair, Alex Altman, President, Global Client Operations at Wavemaker
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The World Media Group are pleased to welcome Alex Altman, President, Global Client Operations of Wavemaker as the first Non-Executive Chair, commencing January 2019. This is an exciting new step...
Interview with Alison Tyrrell
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We caught up with Alison Tyrrell, Head of Content (Marketing & Media) for Spark Foundry, and one of the jurors for the World Media Awards, to discuss what she was...