Highly Commended 2024Technology & Telecoms BrandHewlett Packard EnterpriseEntered by:Realm B2BHPE: Unlock AmbitionCredited:BBC, Wall Street Journal, Forbes, Business InsiderThe Challenge HPE sought to capture the attention of C-Level executives from large global companies, increasing unaided brand awareness while showcasing their expertise in AI and Hybrid Cloud. The challenge lay in engaging a highly selective, time-constrained audience [...]
Highly Commended 2024Small Budget: Great Impact BrandPwCEntered by:Business InsiderPwC And How Emerging Tech Is Changing EverythingCredited:CrossmediaThe Challenge In early 2023, PwC faced the challenge of positioning itself as a thought leader in emerging technologies, particularly the metaverse and other transformative innovations. Senior management decision-makers in large enterprises were increasingly exploring these technologies, especially as global [...]
Highly Commended 2024Corporate Influencer BrandCapgeminiEntered by:CapgeminiConnecting the Dots: Building Trust in Data SharingThe Challenge We faced two key challenges: 1) Promoting our "Collaborative Data Ecosystem" (CDE) for the public sector, a complex solution designed to help organizations securely share data, and 2) reaching an elusive audience of global government leaders. These data leaders, scattered across [...]
Finalist 2023Rising Star Entered by:Condé NastTeodora TepavicharovaThe Elevator Pitch Teddy is a Senior Programmatic Strategy Manager at Condé Nast. She is at the forefront of leading the strategic development of Conde Nast's go-to-market strategy for Programmatic, alongside providing strategic solutions to global clients. Teddy is an industry speaker and panelist on topics around Programmatic, advertising, [...]
Highly Commended 2023Financial Services BrandPGIMEntered by:ReutersOutFrontCredited:Ptarmigan MediaThe Challenge How can asset managers capture attention, boost market leadership positioning and keep investors informed with topical trends during such volatile economic headwinds? As PGIM, the global asset management arm of Prudential Financial, we wanted to create a unique way for investors to think about and navigate the [...]
Highly Commended 2023Brand & Media Owner Partnership BrandDP WorldEntered by:Economist ImpactTrade In TransitionThe Challenge From medical supplies to day-to-day essentials - the covid-19 pandemic brought with it unprecedented disruption with wide-reaching consequences to supply chains across the globe. As businesses everywhere struggled to maintain a steady flow of goods, the result was not only re-configuration [...]
Highly Commended 2022Social Good BrandFor(bes) the CultureEntered by:ForbesState Of Black EntrepreneurshipWhy? Grassroots movements have been known to change history, but can they correct history too? Enter: For(bes) The Culture—a hub for elite leaders of color who are breaking down barriers and impacting culture globally to connect, collaborate and change. Beginning as a grassroots movement several [...]
Highly Commended 2022Brand & Media Owner Partnership BrandAccentureEntered by:Financial TimesCredits:UMAccenture Exchange Series And Partner ContentThe Challenge Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations. In 2021, Accenture set out to gain market share and fuel growth by updating perceptions around its [...]
Highly Commended 2022Technology & Telecoms BrandSamsungEntered by:T Brand, the content studio of New York Times AdvertisingCreating SustainablyThe Challenge Samsung’s goal was to raise awareness of their eco-conscious products and technologies by demonstrating to a curious global consumer how they are helping society achieve a more sustainable future while minimizing the environmental impact of their products. [...]
Highly Commended 2022Media & Entertainment BrandSony Pictures EntertainmentEntered by:OMD EMEASpider-Man Swings To Global SuccessThe Challenge Amid a growing global pandemic, with Omicron taking hold and cinemas closing across the world, Sony Pictures Entertainment tasked OMD EMEA with reaching $1.13B at the box office with their latest film release; Spider-Man: No Way Home. To put this [...]