Shortlisted 2021Technology & Telecoms BrandKasperskyEntered by:GyroLeading in enterprise cybersecurity with KasperskyThe Challenge Kaspersky is one of the largest cybersecurity brands in the world with sights set for growth in over 100 markets. With successes in the consumer category as the 5th largest global brand, they still faced many challenges in the B2B industry: Perceived as [...]
Winner 2018FINANCIAL SERVICES BrandUBSLead AgencySPARK FOUNDRYContributing CompanyWALL STREET JOURNAL, CNBC, MASHABLEDRIVING BUSINESS OBJECTIVES: IMPACT INVESTING AND INNOVATIVE CHINAThe Challenge Following a successful global brand re-launch that focused on asking Life’s ‘questions’- in 2017, all eyes were on UBS. For the next stage in the marketing strategy, the bank recognized a need to refocus communications and [...]