Awards winner (2024) 🏅Blancpain: Beyond the SurfaceBrand:BlancpainEntered by:Economist ImpactCredits:Category:Social Good Challenge At present, only 8% of the ocean is under some form of marine protection, and just 2.9% is fully or highly protected from fishing and other human impacts. Little is known about the true effectiveness of these parts of the ocean, known as Marine [...]
Awards finalist (2024)Visa: Pep Talks – Lighting up Women’s Football with Hope, Not HateBrand:VisaEntered by:Starcom WorldwideCredits:DAZN, Saatchi & Saatchi London, Publicis Media Content InnovationCategory:Social Good Challenge Visa is a proud champion of women’s football, helping to grow its reach and participation. But as much as the game has grown, there is still alarming negativity and [...]
Awards finalist (2024)Withers: How Peer-To-Peer Stories Drove Huge Brand Uplift With The World’s LeadersBrand:WithersEntered by:Financial TimesCredits:Category:Small Budget, Great Impact Challenge International law firm Withers specialises in advising successful individuals on their business, personal and philanthropic interests. Back in 2021, it set out to own this space by conveying its expertise to new and existing clients. To [...]
Awards finalist (2024)Bayer: Drive Sustainable ProgressBrand:BayerEntered by:POLITICOCredits:Politico LiveCategory:Small Budget, Great Impact Challenge 2023 was set to be a pivotal year in the European Union for both sides of Bayer’s business: the Commission was slated to unveil the first update of the EU’s pharmaceutical legislation in twenty years, while the agricultural industry would be juggling the [...]
Highly Commended (2024) 🏅PwC: How Emerging Tech Is Changing EverythingBrand:PwCEntered by:Business InsiderCredits:CrossmediaCategory:Small Budget, Great Impact Challenge In early 2023, PwC faced the challenge of positioning itself as a thought leader in emerging technologies, particularly the metaverse and other transformative innovations. Senior management decision-makers in large enterprises were increasingly exploring these technologies, especially as global forums [...]
Awards winner (2024) 🏅Destination Canada: Open AtlasBrand:Destination CanadaEntered by:Economist ImpactCredits:Initiative Media Canada, E2 StudioCategory:Travel & Tourism Challenge Our journey with Destination Canada began in 2021. Year one, Compass to the Future campaign was an investigation into why culture and purpose are the defining factors for business success – and why business leaders should look to [...]
Awards finalist (2024)Georgia National Tourism Administration: Glimpses of GeorgiaBrand:GeorgiaEntered by:BloombergCredits:Sorted FoodCategory:Travel & Tourism Challenge Creating and maintaining a real, human-first narrative with authentic interactions, memorable moments and humor in a way that doesn’t feel forced was a tall order, and required deft storytelling at every step of the project, from the selection of influencers, to [...]
Awards finalist (2024)Courtyard by Marriott: A Trailblazing A Journey Of PassionBrand:Courtyard by MarriottEntered by:ForbesCredits:Category:Travel & Tourism Challenge To position Courtyard by Marriott as the go-to global hotel brand for business travellers in a competitive market. With numerous hospitality options available to travellers, including brands within the Marriott Bonvoy portfolio of over 30 hotel brands, it [...]
Awards winner (2024) 🏅Google: Engaging C-Suites Through Gamified ContentBrand:GoogleEntered by:Financial TimesCredits:Phantom StudiosCategory:Technology & Telecoms Challenge Imagine you’re responsible for making a business profitable, resilient and sustainable. Would you know which decisions to take? Google Cloud wanted to show senior decision-makers how smart use of data can help them make sustainable choices that build resilience and [...]
Highly Commended (2024) 🏅HPE: Unlock AmbitionBrand:Hewlett Packard EnterpriseEntered by:Realm B2BCredits:BBC, Wall Street Journal, Forbes, Business InsiderCategory:Technology & Telecoms Challenge HPE sought to capture the attention of C-Level executives from large global companies, increasing unaided brand awareness while showcasing their expertise in AI and Hybrid Cloud. The challenge lay in engaging a highly selective, time-constrained audience [...]
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