Winner 2022Technology & Telecoms BrandSamsung Galaxy S21 UltraEntered by:Starcom WorldwideCredits:Conde Nast, EdelmanThe Phone Of The Year Captures The Man Of The YearThe Challenge When choosing a smartphone most people now look at camera quality first and foremost. A phone capable of taking very high-quality photos and videos is no longer a novelty, it is an [...]
Shortlisted 2022Technology & Telecoms BrandSamsung Galaxy Z Flip3Entered by:Starcom WorldwideCredits:TikTok, R/GASamsung Galaxy: Unfold Your WorldThe Challenge In the past 3 years, Samsung have reinvigorated the mobile category with foldable phones, reintroducing the flip-phone and updating it for the twenties by meshing it with touchscreen technology. Although Samsung have been pioneers and have started to see [...]
Shortlisted 2021Luxury & Lifestyle BrandSamsung Galaxy Fold 2Entered by:Starcom WorldwideCREDITS:High Snobiety, The Robb ReportLook again at the Galaxy FoldThe Challenge First Impressions Are Hard To Shake We needed to get luxury phone buyers to look again at the Samsung Galaxy Fold 2, doubling sales of Samsung’s most expensive foldable phone.  In 2019 Samsung introduced the [...]