Filter articles

 

The Key to Truly Engaging Content

January 5, 2018

Thought Leadership

MediaCom CCO, Americas and co-head judge for the World Media Awards Jon Gittings on what makes a great cross-border, content-driven ad campaign. Based in New York, Jon Gittings is Chief...

Content Creating Tips from Visit Faroe Islands’ Guðrið Højgaard

January 5, 2018

Top Tips

After winning the Travel & Tourism category at last year’s World Media Awards, the CEO of Visit Faroe Islands is returning as a judge. Guðrið Højgaard is Director of Tourism...

Q&A with Jim Piercy, Creative Director, Custom Studios, EMEA/Asia at Dow Jones

December 19, 2017

Interview

Jim Piercy, Creative Director, Custom Studios, EMEA/Asia at Dow Jones and also a judge for the World Media Awards which are now open for entries UNTIL 25TH JANUARY 2018. You...

Why more great brands are entering the WMAs? Hear from The New York Times’ Patrick Falconer

December 14, 2017

Awards, Thought Leadership

[x_video_embed type="16:9"][/x_video_embed] The Word Media Awards now in their third year: here’s why Patrick Falconer of The New York Times thinks more great brands are entering, to gain recognition for great...

In a World of Fake News Trusted Sources Are Invaluable

December 14, 2017

Thought Leadership

World Media Group President and Washington Post International Sales Director Emma Winchurch-Beale on the World Media Awards and the evolving world of brand content The world of brand content is...

Interview with Raquel Bubar from T Brand Studio

December 12, 2017

Awards, Interview

[x_video_embed type="16:9"][/x_video_embed] Does branded content have to work harder than editorial and if so, how do you make that happen? Raquel Bubar of T Brand Studio shares her thoughts ahead of the...

Little Black Book Partners with The World Media Awards

December 8, 2017

The World Media Group is delighted to announce Little Black Book as its media partner for The World Media Awards 2018 (WMAs).  The WMAs, which are now open for entry, are...

The Key to Knockout Content

November 24, 2017

Thought Leadership

They say that content is king, but who’s the king of content? The much-debated changing media landscape has seen an interesting range of new kinds of companies launch into the...

Tata Motors and Maxus scoop Grand Prix at World Media Awards 2017

April 7, 2017

Tata Motors has picked up the coveted Grand Prix at last night’s 2017 World Media Awards for its campaign, by Maxus Global, which saw it change the name of its...

World Media Awards 2017: Full list of winners

April 7, 2017

The winners of the World Media Awards 2017 were revealed last night (6 April) at a ceremony at London’s Ham Yard Hotel. Tata Motors picked up the coveted Grand Prix...

World Media Mentors: Antoine Dubois, AccorHotels

February 21, 2017

Antoine Dubois, senior vice-president of communication, advertising, social and media at AccorHotels, explains why ‘brandformance’ is key to measuring content success.Antoine has 15 years’ experience in the communications industry, gained...

World Media Group names Emma Winchurch-Beale as 2017 president

February 16, 2017

Emma Winchurch-Beale, who joined The Washington Post as international sales director last year, will lead the alliance of publishers for the duration of 2017. Members of the World Media Group...

Q&A with Anouk Bondroit, Managing Director, Vizeum MENA

February 8, 2017

Interview

Anouk Bondroit, Managing Director - Vizeum MENA, has over 12 years of solid media experience in client servicing and business development roles across the Middle East. Prior to launching Vizeum...

After the Super Bowl: How Jaguar followed up its 2014 spot ‘British Villains’

January 31, 2017

Thought Leadership

Ian Armstrong, global head of advertising at Jaguar Land Rover and co-head judge of the World Media Awards 2017, explains how the car manufacturer put two famous brands back on...

World Media Mentors: Blake Cuthbert, OMD

January 23, 2017

In the second of a series of interviews with World Media Awards 2017 judges, Blake Cuthbert, chief digital officer at OMD EMEA, offers advice about planning and implementing international campaigns....

Q&A with Nigel Robinson, Managing Partner, Global Client Lead, Mediacom

January 19, 2017

Interview

Global Account Director, managing global client relationships and leading teams across MediaCom worldwide. My single purpose is to help clients grow their business. Media has never been more fascinating, fast...

Q&A with Jody Orsborn, Co Founder & Fixer, The Backscratchers

January 19, 2017

Interview

Jody Orsborn co-founded The Backscratchers, which connects brands and agencies like Red Bull, Spotify, BBH, AMV BBDO and Unilever with industry-approved freelance and team talent for projects. She was chosen...

Q&A with Jodie Stranger, President Global Network Clients, Publicis Media

January 19, 2017

Interview

With more than 20 years’ experience in media, Jodie joined Publicis Media in 2013 after nearly two decades at Dentsu Aegis. Leading Publicis Media’s Global Network Client organisation out of...

Q&A with Ivan Bouso, Executive Producer, National Geographic

January 19, 2017

Interview

Television Executive Producer with more than 20 years' experience. Working for National Geographic for almost 15 years now, he enjoys producing international documentaries from innovative initial concept, through development to...

Q&A with Gerhard Louw, International Media Management & Digital Transformation, Deutsche Telekom

January 19, 2017

Interview

Gerhard Louw has been with Deutsche Telekom AG at the headquarters in Bonn, Germany for more than 9 years. As Senior Manager, International Media Management & Digital Transformation, he is...