Key Take Outs – Media Innovation
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Harnessing Media Innovation to Drive Businesses Growth The media industry has talked about innovating for years but it took a global crisis to teach us an important lesson: urgency spurs...
Five obvious-not-obvious lessons for more effective content marketing – from the world’s experts
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Over the past five years, the World Media Awards have gathered and celebrated the very best international, content-led marketing campaigns – benchmarking the best work by global brands and tracking...
Cookie-Pocalypse: Will the death of third-party cookies kill digital advertising?
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With Google Chrome set to pull the plug on third-party cookies in January 2022, marketers will soon lose the primary tech system that tracks identity across the web, opening up...
Survey shows increased focus on ‘Social Good’ amongst brands after the pandemic
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80% of advertisers are committed to an ESG strategy or UN Sustainable Development Goals The World Media Group, a strategic alliance of the world’s leading media brands, today released its...
What is the currency of truth? by Gordana Buccisano, EVP Global Client Transformation, Havas Media Group and Non-Executive Chair of the World Media Group
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Gordana Buccisano, EVP global client transformation, Havas Media Group and Chair of the World Media Group explains the importance of trust in the relationship between publisher, brand and consumer In...
Sustainability: From Pledges to Progress – Key Take Outs
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With sustainability high on the agenda for many businesses, particularly in light of COP26, the United Nations Climate Change Conference in November, the World Media Group invited a panel of...
Profile on Damian Douglas, Managing Director EMEA, Time and President of The World Media Group
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The 2021 World Media Awards for International Content-Driven Advertising are Now Open for Entry
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TIME’s Damian Douglas Confirmed as the New World Media Group President London, Thursday 28th January, 2021: The 2021 World Media Awards (WMAs) have opened for entry today, offering nine categories...
Five learnings from lockdown to carry into 2021
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On Thursday, World Media Group members came together for our annual Think Tank, a lively event that offers members the opportunity to ask top international editors about their predictions for...
CIM Financial Services Marketing Leaders’ Summit 2020 Round Up
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Leading editors discuss the trends affecting the financial sector at the CIM Financial Services Marketing Leaders' Summit 2020 The World Media Group was delighted to support the CIM’s Financial Services...