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Brands risk chasing the ROI ‘bogeyman’ over long-term profitability

January 12, 2017

Thought Leadership

The very notion cross-border marketing is under threat in 2017, argues Sanjay Nazerali, global chief strategy officer at Dentsu Aegis Network and a head judge of the World Media Awards....

World Media Mentors: Nicky Owen, Credit Suisse

December 15, 2016

In the first of a series of interviews with World Media Awards 2017 judges, Nicky Owen, advertising specialist at Credit Suisse, offers advice about making a content marketing campaigns truly...

World Media Awards 2017: Now open for entries

December 8, 2016

London, Thursday 1st December, 2016: Entries for World Media Awards (hosted by the World Media Group*) have opened today. The global World Media Awards (WMAs) are the only awards that...

T Brand Studio director Raquel Bubar’s content marketing dos and don’ts

December 8, 2016

Focus on the story, not the content tools, says Raquel Bubar, director of T Brand Studio International at The New York Times, and a head judge of the World Media...

Anuncian segunda edición de los World Media Awards

November 15, 2016

Lee masos organizadores de los premios que celebran la efectividad de la publicidad de contenidos en múltiples plataformas buscan extender la participación en América Latina. World Media Group anunció que...

Time Inc’s Rupert Turnbull: ‘We haven’t made it easy enough for advertisers’

November 14, 2016

Thought Leadership

Time Inc’s vice president EMEA Rupert Turnbull tells M&M Global why he believes brands are returning to a conversation about context. Content is everywhere; it is the buzzword at the...

World Media Awards to return for a second year

November 8, 2016

The World Media Awards (WMA), established by the World Media Group to celebrate the best in international content-driven advertising, is to return for a second year. Launched last year, the...

World Media Awards – for International Content-Driven Advertising – Launch for Second Year

November 8, 2016

London, Tuesday 8th November, 2016: The World Media Group has today announced that the World Media Awards (WMAs) will be back for a second year in 2017 following the success...

The World Media Awards 2016 Shortlist

February 17, 2016


World Media Awards Automotive Brand Entry Title Leading Agency Bentley Championing Extraordinary Women PHD International Landrover My Land MEC MENA (credits to Wunderman MENA) Lexus Striking Angles ZenithOptimedia International Renault...