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After the Super Bowl: How Jaguar followed up its 2014 spot ‘British Villains’

January 31, 2017

Thought Leadership

Ian Armstrong, global head of advertising at Jaguar Land Rover and co-head judge of the World Media Awards 2017, explains how the car manufacturer put two famous brands back on...

World Media Mentors: Blake Cuthbert, OMD

January 23, 2017

In the second of a series of interviews with World Media Awards 2017 judges, Blake Cuthbert, chief digital officer at OMD EMEA, offers advice about planning and implementing international campaigns....

Q&A with Nigel Robinson, Managing Partner, Global Client Lead, Mediacom

January 19, 2017

Interview

Global Account Director, managing global client relationships and leading teams across MediaCom worldwide. My single purpose is to help clients grow their business. Media has never been more fascinating, fast...

Q&A with Jody Orsborn, Co Founder & Fixer, The Backscratchers

January 19, 2017

Interview

Jody Orsborn co-founded The Backscratchers, which connects brands and agencies like Red Bull, Spotify, BBH, AMV BBDO and Unilever with industry-approved freelance and team talent for projects. She was chosen...

Q&A with Jodie Stranger, President Global Network Clients, Publicis Media

January 19, 2017

Interview

With more than 20 years’ experience in media, Jodie joined Publicis Media in 2013 after nearly two decades at Dentsu Aegis. Leading Publicis Media’s Global Network Client organisation out of...

Q&A with Ivan Bouso, Executive Producer, National Geographic

January 19, 2017

Interview

Television Executive Producer with more than 20 years' experience. Working for National Geographic for almost 15 years now, he enjoys producing international documentaries from innovative initial concept, through development to...

Q&A with Gerhard Louw, International Media Management & Digital Transformation, Deutsche Telekom

January 19, 2017

Interview

Gerhard Louw has been with Deutsche Telekom AG at the headquarters in Bonn, Germany for more than 9 years. As Senior Manager, International Media Management & Digital Transformation, he is...

Q&A with Chris Carmichael Global Media & Marketing Consultant

January 19, 2017

Interview

Chris is a senior marketing professional with over 15years experience in the business. With a breadth of knowledge encompassing most aspects of the marketingmix (including Media Planning &  Buying, Communications...

Q&A with Anselmo Araujo, Creative Content Director, Publicis One

January 19, 2017

Interview

Brazilian born, Anselmo has multi-country working experience that spans over 9-years in Marketing Communications, Creative Content Strategy, New Business Development and Ad Tech disciplines. Currently Anselmo has been instrumental in...

Q&A with Arif Durrani, Commercial Editor Europe, Middle East & Africa, Bloomberg

January 19, 2017

Interview

Arif Durrani is the Commercial Editor for Bloomberg Media's Kinection, the company’s newly formed global content studio. He has been a business journalist for the last two decades and was...

Q&A with Alex Val, Marketing Communications Manager, Microsoft

January 19, 2017

Interview

Alex moved to London from Barcelona thirteen years ago. He is currently the EMEA media lead at Microsoft, for the Cloud business. Alex was previously responsible for Consumer media the...

Q&A with Alex Altman, Managing Director, Global Solutions, London, MEC

January 19, 2017

Interview

Alex has over 20 years media experience having worked at some of the industries biggest and most successful agencies. He joined Global Solutions as London Managing Director in June 2013. This...

Brands risk chasing the ROI ‘bogeyman’ over long-term profitability

January 12, 2017

Thought Leadership

The very notion cross-border marketing is under threat in 2017, argues Sanjay Nazerali, global chief strategy officer at Dentsu Aegis Network and a head judge of the World Media Awards....

World Media Mentors: Nicky Owen, Credit Suisse

December 15, 2016

In the first of a series of interviews with World Media Awards 2017 judges, Nicky Owen, advertising specialist at Credit Suisse, offers advice about making a content marketing campaigns truly...

World Media Awards 2017: Now open for entries

December 8, 2016

London, Thursday 1st December, 2016: Entries for World Media Awards (hosted by the World Media Group*) have opened today. The global World Media Awards (WMAs) are the only awards that...

T Brand Studio director Raquel Bubar’s content marketing dos and don’ts

December 8, 2016

Focus on the story, not the content tools, says Raquel Bubar, director of T Brand Studio International at The New York Times, and a head judge of the World Media...

Anuncian segunda edición de los World Media Awards

November 15, 2016

Lee masos organizadores de los premios que celebran la efectividad de la publicidad de contenidos en múltiples plataformas buscan extender la participación en América Latina. World Media Group anunció que...

Time Inc’s Rupert Turnbull: ‘We haven’t made it easy enough for advertisers’

November 14, 2016

Thought Leadership

Time Inc’s vice president EMEA Rupert Turnbull tells M&M Global why he believes brands are returning to a conversation about context. Content is everywhere; it is the buzzword at the...

World Media Awards to return for a second year

November 8, 2016

The World Media Awards (WMA), established by the World Media Group to celebrate the best in international content-driven advertising, is to return for a second year. Launched last year, the...

World Media Awards – for International Content-Driven Advertising – Launch for Second Year

November 8, 2016

London, Tuesday 8th November, 2016: The World Media Group has today announced that the World Media Awards (WMAs) will be back for a second year in 2017 following the success...