Q&A with Chris Carmichael Global Media & Marketing Consultant
January 19, 2017
Interview
Chris is a senior marketing professional with over 15years experience in the business. With a breadth of knowledge encompassing most aspects of the marketingmix (including Media Planning & Buying, Communications...
Q&A with Anselmo Araujo, Creative Content Director, Publicis One
January 19, 2017
Interview
Brazilian born, Anselmo has multi-country working experience that spans over 9-years in Marketing Communications, Creative Content Strategy, New Business Development and Ad Tech disciplines. Currently Anselmo has been instrumental in...
Q&A with Arif Durrani, Commercial Editor Europe, Middle East & Africa, Bloomberg
January 19, 2017
Interview
Arif Durrani is the Commercial Editor for Bloomberg Media's Kinection, the company’s newly formed global content studio. He has been a business journalist for the last two decades and was...
Q&A with Alex Val, Marketing Communications Manager, Microsoft
January 19, 2017
Interview
Alex moved to London from Barcelona thirteen years ago. He is currently the EMEA media lead at Microsoft, for the Cloud business. Alex was previously responsible for Consumer media the...
Q&A with Alex Altman, Managing Director, Global Solutions, London, MEC
January 19, 2017
Interview
Alex has over 20 years media experience having worked at some of the industries biggest and most successful agencies. He joined Global Solutions as London Managing Director in June 2013. This...
Brands risk chasing the ROI ‘bogeyman’ over long-term profitability
January 12, 2017
Thought Leadership
The very notion cross-border marketing is under threat in 2017, argues Sanjay Nazerali, global chief strategy officer at Dentsu Aegis Network and a head judge of the World Media Awards....
World Media Mentors: Nicky Owen, Credit Suisse
December 15, 2016
In the first of a series of interviews with World Media Awards 2017 judges, Nicky Owen, advertising specialist at Credit Suisse, offers advice about making a content marketing campaigns truly...
World Media Awards 2017: Now open for entries
December 8, 2016
London, Thursday 1st December, 2016: Entries for World Media Awards (hosted by the World Media Group*) have opened today. The global World Media Awards (WMAs) are the only awards that...
T Brand Studio director Raquel Bubar’s content marketing dos and don’ts
December 8, 2016
Focus on the story, not the content tools, says Raquel Bubar, director of T Brand Studio International at The New York Times, and a head judge of the World Media...
Anuncian segunda edición de los World Media Awards
November 15, 2016
Lee masos organizadores de los premios que celebran la efectividad de la publicidad de contenidos en múltiples plataformas buscan extender la participación en América Latina. World Media Group anunció que...
Time Inc’s Rupert Turnbull: ‘We haven’t made it easy enough for advertisers’
November 14, 2016
Thought Leadership
Time Inc’s vice president EMEA Rupert Turnbull tells M&M Global why he believes brands are returning to a conversation about context. Content is everywhere; it is the buzzword at the...
World Media Awards to return for a second year
November 8, 2016
The World Media Awards (WMA), established by the World Media Group to celebrate the best in international content-driven advertising, is to return for a second year. Launched last year, the...
World Media Awards – for International Content-Driven Advertising – Launch for Second Year
November 8, 2016
London, Tuesday 8th November, 2016: The World Media Group has today announced that the World Media Awards (WMAs) will be back for a second year in 2017 following the success...
The World Media Awards 2016 Shortlist
February 17, 2016
Awards
World Media Awards Automotive Brand Entry Title Leading Agency Bentley Championing Extraordinary Women PHD International Landrover My Land MEC MENA (credits to Wunderman MENA) Lexus Striking Angles ZenithOptimedia International Renault...