In our third session in partnership with the Washington Post around the value of trusted journalism in 2024, Jamie Credland chaired a discussion about AI and its impact and potential across the media industry. Joining him on the panel were Claire Davidson, Executive Strategy Director for Twogether, and Suzi Watford, Chief Strategy Officer at the […]
In our second session discussing the value of trusted journalism in 2024 in partnership with the Washington Post, World Media Group CEO Jamie Credland chaired a panel with Ebru Ogzuc, Global Head of Brand & Reputation, Vodafone Business, and Natasha Byrne, Managing Partner at UM Worldwide on the subject of Content and Context. The discussion […]
The World Media Group kicked off the first of three sessions in partnership with the Washington Post this morning in Cannes discussing the value of trusted journalism in 2024. World Media Group CEO Jamie Credland chaired the discussion with a panel featuring Joanna Wiseman-Souza, VP of Global Brand and Marketing at UNICEF, Daniel Wong-Chi-Man, Global […]
We were at the CIM Financial Marketing Leaders’ Summit, where senior Financial Services marketers come together to share knowledge and best practice across the industry. The World Media Group hosted a session with a panel of top finance and business journalists, chaired by Preya Shah, Head of Sales at Reuters. Joining her to discuss the […]
According the 2024 World Press Freedom Index, press freedom around the world is being threatened by the very people who should be its guarantors – political authorities. Released today on World Press Freedom Day, the annual report produced by Reporters Without Borders (RSF) shows that it is the political indicator that has fallen most of […]
There are good reasons for brands to spend their ad dollars with trusted news outlets, writes Jamie Credland, CEO of World Media Group, an alliance of leading global media organisations. This year will see more than half the world’s population heading to the polls, with at least 70 countries holding national elections including the US, the […]
World Media Group CEO Belinda Barker reveals what the hot topics on members’ minds for 2024, from elections and AI to cookies and support for quality journalism. To read the full article in The Media Leader click HERE
What marketers need to know about Generative AI You can’t pick up a newspaper or turn on the TV these days without stumbling across a story about Generative AI or, more specifically, Chat GPT. Last month during a panel on the subject at the CIM Financial Marketing Leaders’ Summit, I was one of the few [...]
A panel comprising the World Media Group’s top international journalists gathered in London earlier this week to report back on what went on behind closed doors at this year’s World Economic Forum in Davos. Chaired by Jonathan Birdwell, Interim Global head and Regional head of Europe, Middle East and Africa, Economist Impact, speakers included Suzanne [...]
The Year Ahead in Media and Marketing World Media Group members discuss the priorities for 2023 By Belinda Barker, Chief Executive of the World Media Group When I sat down this time last year to write about 2022, things were looking up for marketers. Coming out of Covid, consumers were spending the money they’d saved [...]