Finalist 2025Small Budget: Great Impact BrandWest Midlands Growth CompanyEntered by:BBC StoryWorksWelcome to the West MidlandsThe Challenge The West Midlands is a dynamic, vibrant pocket of Britain, yet one that's often not well-known to travellers coming to the UK. The West Midlands Growth Company (WMGC) approached BBC StoryWorks to change this brand perception and travellers’ agendas [...]
Finalist 2025Small Budget: Great Impact BrandTikTokEntered by:ForbesBrands That Won Big on TikTokThe Challenge TikTok partnered with Forbes to respond to a dual objective: drive awareness of the TikTok Ad Awards (which recognize and celebrate each year's breakthrough entertainers, rising stars in fashion and beauty, sporting icons of tomorrow, passionate foodies, and many more) and promote [...]
Winner 2025Small Budget: Great Impact BrandMercator Ocean (Copernicus)Entered by:BBC StoryWorksA Sea of ChangeCredits:Design & DataThe Challenge Our ocean is drastically changing, fast. Copernicus Marine and Mercator Ocean wanted to promote its Copernicus Marine Service report, which provides critical ocean data that tracks the impact of climate change, pollution, and biodiversity loss across Europe’s seas every [...]
Finalist 2025Small Budget: Great Impact BrandEquinorEntered by:Financial TimesSearching for Better: The Energy Transition Told by the People Powering It The Challenge Equinor’s strategic communications challenge was clear: show, not just tell, the world how it is evolving from a traditional oil and gas company into a leader in the energy transition. Following years of investment [...]
Finalist 2025Small Budget: Great Impact BrandBayerEntered by:POLITICODrive Sustainable ProgressThe Challenge For the last three years, Bayer has partnered with POLITICO on Drive Sustainable Progress, a custom campaign to get EU policymakers to support innovation by showcasing how new tools in crop science and health care drive positive change. The 2024 campaign posed a fresh challenge: [...]
Highly Commended 2024Small Budget: Great Impact BrandPwCEntered by:Business InsiderPwC And How Emerging Tech Is Changing EverythingCredited:CrossmediaThe Challenge In early 2023, PwC faced the challenge of positioning itself as a thought leader in emerging technologies, particularly the metaverse and other transformative innovations. Senior management decision-makers in large enterprises were increasingly exploring these technologies, especially as global [...]
Finalist 2024Small Budget: Great Impact BrandBayerEntered by:POLITICODrive Sustainable ProgressThe Challenge 2023 was set to be a pivotal year in the European Union for both sides of Bayer’s business: the Commission was slated to unveil the first update of the EU’s pharmaceutical legislation in twenty years, while the agricultural industry would be juggling the impacts of [...]
Finalist 2024Small Budget: Great Impact BrandWithersEntered by:Financial TimesHow Peer-To-Peer Stories Drove Huge Brand Uplift With The World’s LeadersThe Challenge International law firm Withers specialises in advising successful individuals on their business, personal and philanthropic interests. Back in 2021, it set out to own this space by conveying its expertise to new and existing clients. To achieve [...]