At The New York Times Kaylee leads the editorial, creative and video direction on all international Paid Posts and works alongside the international sales teams to develop new global business for the Studio. Previously she headed up branded entertainment at The Weather Channel and was director of program-ming at Aol.com. She is also an Emmy […]
Aaron leads the development of innovative cross-platform solutions and engaging, influential content for the global blue-chip client base at the Wall Street Journal having previously been part of the strategic mar-keting and client solutions teams at both Bloomberg Media and The Economist. Q: Why is now a relevant time to be launching these awards? Aaron: […]
Q: Are content-driven communications, customised content, native advertising, sponsored content, brand journalism, owned media and branded content the same thing? Jane: No—but they can all be part of a well-rounded and nutritious content diet! Q:Why should brands use native content – what is it best suited to achieve? Jane: Native content that speaks the language […]
Q: Why is now a relevant time to be launching these awards? Chris: Now is the perfect time to launch these awards. Advances in technology continue inexorably, and this creates homogeneous media behaviours. And whilst local nuances remain and remain important, at a macro level the marketing challenges faced by brands are universal. Recognising brands […]
Damien is an Emmy Award winning digital specialist with 15 years’ media experience connecting the content, platform, brands, TV and digital world. This includes developing and expanding the digital activities and revenues of companies Euronews and Fremantle by creating leading You Tube channels and strategies before running the content activity at Havas Media. Q: Why […]
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