Shortlisted 2018TRAVEL & TOURISM BrandTEL AVIV LIFEGUARD TOWER HOTELLead AgencyTHE CITY OF TEL AVIVContributing CompanyTHE ISRAELI MINISTRY OF TOURISMTEL AVIV LIFEGUARD TOWER HOTELThe Challenge Over the last several years, Tel Aviv has enjoyed a significant rise in its international brand awareness. This is the result of a combination between a high media-profile (mainly due to geopolitics) [...]