Search results for: Tag: Smart Briefing

Content? Creative? Context? The battle for consumer engagement

November 16, 2022

Key Takeouts

The World Media Group hosted our first LinkedIn Live event yesterday, a lively debate about whether Content, Creative or Context is the winning factor in delivering a successful content...

Marketing’s carbon footprint can’t be ignored

May 5, 2022

Key Takeouts

The World Media Group brought together brand leaders and industry experts last week to discuss the key challenges and opportunities around sustainability - and specifically, marketing's carbon footprint. Jemima Villanueva,...