Shortlisted 2020Lifestyle, Luxury & Fashion BrandAudemars PiguetEntered by:T Brand Studio, The New York TimesCredits:Audemars Piguet- Art SeriesThe Challenge The Swiss watchmaker Audemars Piguet came to T Brand Studio to illuminate the brand's alignment with contemporary art. The brand's main challenge was to differentiate itself from its competitors through its connection with art, broaden its appeal [...]
Shortlisted 2020Lifestyle, Luxury & Fashion BrandLevi'sEntered by:OMD EMEACredits:TCO London (Huck Mag)What Does Performance Mean To You?The Challenge The menswear category has been growing steadily for the last 5 years, even outpacing the womenswear category for the first time. And whilst Levi's has seen its business performance follow a similar trend, recently it has been showing [...]
SHORTLISTED 2017LIFESTYLE & LUXURY BrandTHE OUTNET.COMLead AgencyHAVAS MEDIA INTERNATIONALTHE MOST FASHIONABLE FASHION OUTLETThe Challenge THE OUTNET.COM was launched in 2009 by the people behind NET-A-PORTER.COM, and has since established itself as the go-to online destination for the global, style-conscious shopper looking for an unparalleled selection of previous-season designer fashion from over 350+ brands at up to [...]