The World Media Group brought together brand leaders and industry experts last week to discuss the key challenges and opportunities around sustainability - and specifically, marketing's carbon footprint. Jemima Villanueva, Executive Director EMEA, The Atlantic, chaired the panel, which included Anna Lungley, Chief Sustainability Officer Dentsu; Solitaire Townsend, Chief Solutionist & Co-Founder, Futerra; and Rachael [...]
The World Media Group’s Brand Advisory Board (BAB) met last week to discuss sustainability, and specifically, what steps brands can take to make their marketing more sustainable. The group, made up of influencers in high-level leadership roles across key industry sectors, meets three times a year to discuss best-practice around the issues affecting the media [...]