Winner 2018FINANCIAL SERVICES BrandUBSLead AgencySPARK FOUNDRYContributing CompanyWALL STREET JOURNAL, CNBC, MASHABLEDRIVING BUSINESS OBJECTIVES: IMPACT INVESTING AND INNOVATIVE CHINAThe Challenge Following a successful global brand re-launch that focused on asking Life’s ‘questions’- in 2017, all eyes were on UBS. For the next stage in the marketing strategy, the bank recognized a need to refocus communications and [...]
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