Shortlisted 2018TECHNOLOGY & TELECOMS BrandDEUTSCHE TELEKOMLead AgencyMEDIACOMContributing CompanySAATCHI & SAATCHITHE LENZThe Challenge All telco networks face similar problems: even though phones are people’s most cherished possession, telcos are increasingly seen as a commodity, exacerbated by the fact that the product is technically invisible. Consumers often only care about their providers when phones aren’t functioning which makes [...]
World Media Group