Winner 2022 Social Good BrandHyundaiEntered by:BBC Studios (BBC StoryWorks)Credits:Havas Media Germany, Innocean WorldwideJourney To IthacaWhy? Our oceans make up 70% of the planet. Many of us think we live on Planet Earth, but in fact, we live on Planet Ocean. The world’s oceans play a major role in sustaining life on Earth, but they are [...]
Shortlisted 2022Brand & Media Owner Partnership BrandInLombardia and Grana PadanoEntered by:BBC Studios (BBC Storyworks)Credits:InLombardia and Grana PadanoMasters Of LombardyThe Challenge InLombardia and Grana Padano approached the BBC with an opportunity to promote their Autumn and Winter season to a wide audience of frequent travellers and encourage them to spend their holidays in Lombardy. In particular [...]
Shortlisted 2022Automotive BrandHyundaiEntered by:BBC Studios (BBC StoryWorks)CREDITS:Innocean Worldwide EuropeJourney To IthacaThe Challenge Hyundai Motor Europe and Dutch NGO Healthy Seas approached BBC StoryWorks with a vision to promote their partnership and shared values around sustainability and ocean conservation. Amongst positioning Hyundai as a leader in sustainable production techniques, one of the key objectives was to [...]