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Global Chief Strategy Officer


James is Global Chief Strategy Officer at Mindshare where he is responsible for leading our strategy product and planning across the network.
Prior to joining Mindshare James was Global Chief Digital & Data Officer for Carat and has also held numerous other senior roles in media including Managing Director of digital services for IPG Mediabrands and International Head of Agencies for AOL, as well as co-founding three successful media agencies including both Mediacom North and Digital agency Diffiniti (now iProspect).
An avid commentator on all things marketing and media, James is also the author of “Think More Analogue, Be More Digital” in which he argues the case for better integration of digital and traditional marketing channels.
When not setting the world of media to rights you will likely find James practising the ancient arts of Origami and Kung-Fu, the latter in which he holds a black belt.