Masterclass in Storytelling (Post-Awards Debrief)

Event Details

Date: October 21, 2026

Time: 08:45 – 11:00

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Location: Dentsu

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Join us for a masterclass in storytelling with the teams behind some of the winning World Media Awards 2026 campaigns to gain insight into what it takes to create an award-winning entry.

We’re delighted to have four winning teams joining us for our upcoming Awards Masterclass:

  • BBC StoryWorks presents Brand Scotland:  ‘Where Innovation Thrives’,  winner of the BMOP less than €1m category
  • CNN presents ‘Afreximbank: Impact Stories’, winner of the Corporate Influencer category
  • The New York Times presenting ‘Life on a Train’, winner of the Luxury & Lifestyle category
  • Economist Enterprise presenting ‘The Resilient Food Systems Index’, winner of the Social Good category

Sean Adams, Chief Marketing Officer of our partner Brand Metrics, will also be speaking. 

Speakers

Sean Adams

Chief Marketing Officer

Brand Metrics

Naomi Taylor

Managing Editor

BBC StoryWorks

Matthew Renzulli

Executive Strategy Director

T Brand Studios, New York Times

Helen Collerton

Content Strategy Lead

Create, CNN's Brand Studio

Jonathan Birdwell

Global Head, Policies & Insights

Economist Enterprise