Hear from our jury

We caught up with some of our jury to hear about what they had to say about the type of entries they are looking for this year amongst a host of other interesting topics.

What specifically will you be looking for when selecting this year’s winners?

Asher Gordon, Global Digital Partner, Dentsu X

Co-chair  Natasha Byrne, Managing Partner, UM

What trends do you think we’re likely to see recurring in this year’s WMAs entries?

Suzie Rook, Head of Group Brand & Design, SSE

Rob Alexander, Partner, Headland Agency (Iberdrola)

What are the essential ingredients for an award-winning content marketing campaign?”

What attributes do you look for when hiring young creative talent?

Liam Brennan, The Responsible Marketing Agency

Alison Tyrrell, Head of Marketing, Amwell

How important is sustainability this year?

Aishwarya Nambiar, Global Brand Lead, Etihad Airways