2017 Finalists


Entry Name: Beyond 100
Brand/Client: BMW
Company: BMW Group
Contributing Company: Bloomberg

Entry Name: Lexus Life RX
Brand/Client: Lexus Europe
Company: Zenithoptimedia

Entry Name: Michelin’s Car Connections – Content & Engagement Platform
Brand/Client: Michelin
Agency: MEC Global
Contributing Companies: MSN/AOL

Entry Name: From Zica to Tiago
Brand/Client: Tata Motors
Agency: Maxus Global


Entry Name: Capgemini Innovators Race
Brand/Client: Capgemini
Agency: Havas Media International

Entry Name: Dassault Systèmes – Ideal Worlds
Brand/Client: Dassault Systèmes
Agency: MediaCom

Entry Name: Driving the digital industrial transformation: GE’s 125 year old story
Brand/Client: GE
Agency: MEC Global

Entry Name: EY – Building a Better Working World
Brand/Client: EY
Agency: MediaCom
Contributing Companies: Ogilvy, The Assembly Network, The Economist, Quartz, LinkedIn.

Entry Name: Global Influencers
Brand/Client: Go Send
Agency: 360Media

Entry Name: Shell – Best Day of My Life
Brand/Client: Shell
Agency: MediaCom


Entry Name: EY – Building a Better Working World
Brand/Client: EY
Agency: MediaCom
Contributing Companies: Ogilvy,  The Assembly Network, The Economist, Quartz, LinkedIn

Entry Name: Start Today
Brand/Client: HSBC
Agency: Mindshare World

Entry Name: UBS Brand Re-Launch
Brand/Client: UBS
Agency: Mediavest|Spark
Contributing Companies: New York Times, Bloomberg

Entry Name: Improvathlon – Best Real Time Marketing
Brand/Client: Visa
Agency: MEC Global


Entry Name: #StyleMadeEasy
Brand/Client: The Idle Man
Agency: The Idle Man

Entry Name: The North Face THERMOBALL – Defy Weather Whatever
Brand/Client: The North Face (VF Corp)
Agency: Vizeum

Entry Name: The Most Fashionable Fashion Outlet
Brand/Client: The OUTNET.COM
Agency: Havas Media International


Entry Name:
McDonald’s Player Escorts at Euro 2016
Brand/Client: McDonalds
Agency: OMD

Entry Name: Michelin’s Car Connections – Content and Engagement Platform
Brand/Client: Michelin
Agency: MEC Global
Contributing Companies: MSN/ AOL

Entry Name: Universal Pictures’ Sing
Brand/Client: Universal Pictures
Agency: MediaCom

Entry Name: Improvathlon – Best Real Time Marketing
Brand/Client: Visa
Agency: MEC Global

Entry Name: The Magic of Disney Junior
Brand/Client: Walt Disney Company
Agency: OMD


Entry Name: Pioneering In-Play betting and communicating it to the masses
Brand/Client:
bet365
Agency:
Drummond Central

Entry Name:
Dassault Systèmes – Ideal Worlds
Brand/Client: Dassault Systèmes
Agency: MediaCom

Entry Name: Deutsche Telekom – Sea Hero Quest
Brand/Client: Deutsche Telekom
Agency: MediaCom

Entry Name: Winning Social Gold at Rio
Brand/Client: Samsung
Agency: Starcom
Contributing Companies: Publicis Media Content, BIG SPACESHIP, Leo Burnett

Entry Name: SONY – #ChampionsSofa
Brand/Client: SONY
Agency: MediaCom
Contributing Companies: Heyhum, Twitter, Snappy TV


Entry Name: Live There Split-Narrative Cinema
Brand/Client: Airbnb
Agency: Starcom
Contributing Companies: TBWA\Chiat\Day LA\Finch\NCM\DCM\Val Morgan

Entry Name: Explore Canada
Brand/Client: Destination Canada
Agency: Destination Canada
Contributing Company: National Geographic

Entry Name: Fans of London
Brand/Client: London & Partners
Agency: London & Partners
Contributing Company: The Brooklyn Brothers

Entry Name: Marriott Testbed – becoming the ‘Real Deal’
Brand/Client: Marriott International
Agency: MEC Global
Contributing Company: AOL

Entry Name: Sheep View
Brand/Client: Visit Faroe Islands and Atlantic Airways
Agency: Sansir & Liquidminds
Contributing Company: Kovboyfilm, Travel PR