The lowdown on creating award-winning content campaigns

Content. It’s a small word for a massively important element of marketing that has been embraced by advertisers and publishers alike.

Read the full article by Belinda Baker, outlining the key points of how to create award-winning content campaigns.

Belinda is owner of BSB Media and director of the World Media Group, which is currently running the World Media Awards for international content-driven advertising campaigns.

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