Gordana Buccisano

EVP Global Client Transformation

Havas Media Group

Gordana Buccisano

EVP Global Client Transformation

Havas Media Group

Marketing and Advertising Media Professional with extensive experience in leading Global Clients and their Business and Digital Transformation agenda. My focus is on helping clients to navigate change, unlock growth and drive digital & business transformation by creating future-focused strategies that are grounded in business outcomes.

Through-out my career I have worked with blue-chip clients, across online and offline media, measurement, data and technology. In these roles I have managed large teams and P&L, developed client business solutions programmes, designed client digital transformation roadmaps and implemented plans across local markets. These covered the clients and sectors including Automotive, FMCG, Technology and Banking / Financial Services.

Also designed the eCommerce end-to-end client solution products and services which resulted in the launch of Publicis Media Commerce Practice in March 2018 across the global markets

Specialities: Global Client Leadership | Business & Digital Transformation | Commercial and Operational Excellence | Team Leadership

 

 

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