Executive Editor EMEA
Bloomberg Media Group
Arif Durrani is the Commercial Editor for Bloomberg Media’s Kinection, the company’s newly formed global content studio. He has been a business journalist for the last two decades and was an established media and technology columnist before joining Bloomberg last year to build its branded content and commercial editorial operation in the region.
He has brought his experience running news desks and video teams for business publishers to content marketing, and in his first year at Bloomberg, Kinection has won six major industry awards for its multimedia content for brands, including the Drum and BIMA Awards in the UK and Telly and MIN awards in the US.