Hall of Fame

The World Media Awards celebrate the very best cross platform, cross border, content-driven advertising. The 2018 Awards showcased examples of effective and creative advertising strategies from around the world.

To view all of the winner’s case studies and interviews plus all the shortlist videos please click on the Winners Showcase E-book

Winners Showcase E-Book

2018

2018 finalists

2018 Gallery

2018 Highlights

2017

2017 Finalists

2017 Gallery

2017 Highlights

2018 Winners


Winner: Shell: Shell Brand GravityLight & Bedtime Stories
Entered by MediaCom

“The judges admired the sensitive and creative approach to repositioning brand perceptions of Shell as a company with purpose, creating an impact.”

automative
Winner: Porsche: Cayman vs Drones
Entered by PHD Germany
Credits: FUSE Omnicom Media Group, Google

“This was a bold strategy and the client took a risk based on strong insights and a clear understanding of the target market.”

Luxury-Lifestyle-Fashion
Winner: Hennessy XO: A New Perspective Of The Silk Road
Entered by KR Media France [GroupM]
Credits: National Geographic

“This entry demonstrated great execution on an ambitious strategy, with a rich, indulgent and evocative creative exploration of experiential content and media.  It had an elegant approach to tying the Silk Road to the brand which created differentiation from other Silk Road content.”

Brand-Media-Owner-Partnership
Winner: The Barilla Foundation: Food Sustainability Index
Entered by The Economist Group

“This partnership created a genuine tool, and the choice of partnership was crucial to its impact.  The tool lives beyond the campaign to help improve our world.”

Brand-Media-Owner-Partnership
Winner: Warner Bros Pictures: Wonder Woman Project
Entered by MediaCom

Credits: Discovery Networks Latin America

“This campaign was cleverly translated to provide relevance to local LatAm markets – it extended the values of female empowerment presented in the film and engaged effectively with the target audience.  As Gal Gadot put it: to be a wonder woman, you don’t have to have super powers.”

corportateinfluencer
Winner: Shell: Shell Brand GravityLight & Bedtime Stories
Entered by MediaCom

 “This platform targeted an ambitious audience of future influencers.  It was a very well thought through strategy, with strong engagement strategies generated by the creative approach.”

technology
Winner: E.on: Tomorrow Is .On
Entered by Vizeum
Credits: Engine

“This entry demonstrated a strong creative approach in a challenging category.  The client’s objective was to differentiate itself from the competition and the campaign achieves this.”

financial
Winner:  UBS: Driving Business Objectives: Impact Investing And Innovative China
Entered by Spark Foundry
Credits: Wall Street Journal, CNBC, Mashable

“This campaign had a rock solid strategy, leading to an unexpected combination of media selection and portfolio of content which delivered the results.”

travel
Winner: Visit Faroe Islands and Atlantic Airways: Faroe Islands Translate
Entered by Sansir and Mensch

Credits: Kovboyfilm and Travel PR

“This was a simple and genius idea, engaging the population of the Faroe Islands in a campaign to save their language, creating a viral campaign which generated awareness of a little-known territory.”
Commended: Finavia Corporation: #LIFEINHEL
Entered by Dagmar

“This campaign demonstrated a clear understanding of the audience, demonstrated bravery in its use of influencers and was a unique approach for an airport operator.”

2017 Winners


Winner: Tata Motors: From Zica to Tiago
Entered by Maxus Global

automative
Winner: Tata Motors: From Zica to Tiago
Entered by Maxus Global

Luxury-Lifestyle-Fashion
Highly Commended: The Idle Man: #StyleMadeEasy
Entered by The Idle Man

Brand-Media-Owner-Partnership
Winner: Universal Pictures: Universal Pictures’ Sing
Entered by MediaCom

corportateinfluencer
Winner: Shell: Shell – Best Day of My Life
Entered by MediaCom

technology
Winner: Bet365: Pioneering In-Play betting and communicating it to the masses
Entered by Drummond Central 

financial
Winner:  UBS: Brand Re-Launch
Entered by Mediavest|Spark
Credits: The New York Times, Bloomberg

travel
Winner: Visit Faroe Islands and Atlantic Airways: Sheep View
Entered by Sansir and Liquidminds

Credits: Kovboyfilm and Travel PR

2016 Winners

GRAND PRIX

Winner: London & Partners: Official Guest of Honour
Entered by Brookley Brothers

AUTOMOTIVE

Winner: Land Rover: My Land
Entered by MEC MENA
Credits: Wunderman MENA

LUXURY BRANDS

Winner: Chivas 25: Event and Content Partnership Programme
Entered by Vizeum Global

CORPORATE BRAND PROMOTION

Winner: EY: Global CFO Council
Entered by EI Agency

TECHNOLOGY & TELECOMS

Winner: Deutsche Telekom AG: Business Wall of Fame
Entered by MediaCom
Credits: MUW Saatchi & Saatchi

FINANCIAL SERVICES

Winner:  HSBC: The World Is My Oyster
Entered by Mindshare Worldwide
Credits: The New York Times, Bloomberg

TRAVEL & TOURISM

Winner: London & Partners: Official Guest of Honour
Entered by Brookley Brothers

FOREIGN DIRECT INVESTMENT & ECONOMIC DEVELOPMENT PROMOTION

Winner: ConnectIreland: The ConnectIreland Community Action Plan

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