WORLD MEDIA AWARDS 2019
A unique opportunity to celebrate the creativity and effectiveness of cross platform, cross border, content-driven advertising.
Entries are free for agencies and advertisers, and just £100 for media owners! Deadline for entries 14th February 2019.
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The World Media Group is a strategic alliance of the world’s leading media brands who are committed to promoting award winning journalism and the role of international media.
Diversity and Inclusion Breakfast Briefing
Our highly informative breakfast briefing - Diversity and Inclusion was held on 19th October 2019 - many important issues were discussed. Please read here
World Media Awards Research Report
The future of global content-led marketing
Full report now available to download
Predicting The Future
On 15th November the World Media Group and The Internationals hosted a Breakfast Briefing in Paris focusing on: macro consumer trends, media and the future of journalism
``The need for high quality journalism has simply never been greater. Amid a flood of misinformation that has frankly left democracy itself in danger, we have a commitment and a responsibility to raise the tone of the discourse with deeply-reported, solidly-sourced articles and fair analysis. Technology has been a great enabler, but has it also created unchecked and prolific sources of misinformation. That makes our jobs harder and more important than ever before: Winning the trust of readers who have lost faith in news can be done only with the kind of gold-standard reporting The Wall Street Journal practices.``
“Technology has turbo-charged journalism. “Likes”, “clicks” and “shares” may be metrics of the moment. But fact, context and authenticity are the measures on which this age will be judged.”
``Consumers have always shown to be willing to pay for the things that matter most in their lives. And highly credible journalism is certainly one of those things. Consumers have been paying for this forever, with newspapers, cable and magazine subscriptions and even apps. And, now more than ever, they feel a sense of duty as citizens to help contribute to the essential nature of an independent press.``
``Surveys suggest that 18-34s are most likely to pay for online content, and that people who subscribe to Netflix or Spotify are also more likely to pay for digital news. This is potentially good news for publishers, provided we offer the right sorts of products.``
“The World Media Group thought leadership events are always highly focused, impartial and well worth taking the time to attend. They are also entirely focussed on the International landscape which is increasgly important for agencies, media partners and clients”
“The marketing and advertising landscape is forever evolving which makes attending seminars and talks, such as the WMG sessions, greatly beneficial throughout your career. They help you to continuously learn, and keep your knowledge and strategies fresh. I have often gained key inspiration for client campaigns during events.”
“I always find the World Media Group events well organised, interesting subject matter and perhaps most importantly, a great opportunity to network and catch up with contacts across the industry.”
“World Media Group events always inspire and inform. They provide a rare opportunity for a diverse range of industry professionals to network and engage around relevant topics whilst keeping up to date with media and content trends.”
``For 175 years The Economist has been a trusted filter on world affairs, producing quality, independent journalism that our readers are willing to pay for. In the current climate of fake news and alternative facts, we are proud to be a member of The World Media Group which plays such a vital role in shining a light on the value of high quality, trusted editorial environments``
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